Back in 2021 - Friends of Search Brussels 2021

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In this first edition of Friends of Search in Belgium 180 search fanatics came together to live, talk and breath search. Check out all photos, videos and articles below.

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Astrid Kramer - SEO, UX and Ad Sales - joining forces instead of fighting each other

Barry Adams - A (Shallow) Deep-Dive into Technical SEO in 2021 and Beyond

Bartosz Goralewicz - Are We Still SEO's

Gianluca Binelli - Measurement apocalypse, an incrementality survival kit

Hannah Thorpe - Becoming a Market Maker, How to Build Your Own Demand Through SEO and Content Marketing

James Hankins - Share of Search, More than just a metric

Jean-Thomas Célette & Irfan Uyar - BONUS Reactivating zombies

Jean-Thomas Célette & Irfan Uyar - Feeds, data quality & tips an in-depth workshop from Google Shopping product managers

Jérôme Paquot - Case XLG maintaining Search visibility with the merger of 20 companies in a covid crisis

Patrick Gilbert - Be More Like SpaceX, The Elon Musk Approach To PPC

Wijnand Meijer - Copywriting with AI, how creative can machines really be

Yves Wemers - Case BNP Paribas Fortis, How Value-based bidding led to cost per lead reductions up till -61%

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Alles wat je moet weten van Friends of Search 2021 (Dutch)

17 November 2021 Read more on emerce.nl