Internationally acclaimed speakersPrestigious award showDrinks & Bites11th edition

Live AMA with Google & SEOs

Gary Illyes & Lily Ray

By Barry Adams, Gary Illyves and Lily Ray

Gary Illyes


Gary Illyes is an analyst dedicated to creating a better search experience for users by helping site owners and SEOs creating amazing websites. When not crunching data to find ways to improve web search, Gary is contributing to the Google Search Central blog and helps users debug their websites in the Google Search Central Forums.

Lily Ray

Sr. Director, SEO & Head of Organic ResearchAmsive Digital

Lily Ray is the Sr. Director, SEO & Head of Organic Research at Amsive Digital, where she provides strategic leadership for the agency’s SEO client programs. Born into a family of software engineers, web developers, and technical writers, Lily brings a strong technical background, performance-driven habits, and forward-thinking creativity to all programs she oversees. Lily began her SEO career in 2010 in a fast-paced start-up environment and moved quickly into the agency world, where she helped grow and establish an award-winning SEO department that delivered high-impact work for a fast-growing list of notable clients, including Fortune 500 companies. Lily has worked across a variety of verticals with a focus on retail, e-commerce, b2b, and CPG sites. She loves diving into algorithm updates, assessing quality issues, and solving technical SEO mysteries.