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Surviving SEO disasters – listen & learn from SEO catastrophes

Kaspar Szymanski

14:05 - 14:35

A successful luxury retail shop, a leading travel price comparison service and an international medical website – all lost nearly all their rankings in short order yet for various reasons. Former Senior Search Googler and SEO expert Kaspar Szymanski sheds light on 3 real life SEO disaster cases. Join the session, learn which missteps precipitated and ultimately triggered the SERP debacles. And find out how to avoid an SEO meltdown.

Kaspar Szymanski

FounderSearchBrothers

Kaspar Szymanski a renowned SEO expert, former senior member of the famed Google Search Quality team and among the select few former Googlers with extensive policy driving, webspam hunting and webmaster outreach expertise. Nowadays Kaspar applies his skill set to recover websites from Google penalties and help clients to max out the potential of their websites in search engines.

LinkedIn

Unfortunately, we have decided not to organize a Belgian edition of Friends of Search in 2025. The 12th edition of Friends of Search we are organising in the Netherlands. Belgian visitors are of course more than welcome. Join us on March 23, 2025, in de Kromhouthal in Amsterdam.

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